heypaula – the smart way to distribute premium fashion



“We help young, premium brands break through.”


Every month, millions of people in Germany buy clothes online. Zalando, OTTO or About You reach almost every online shopper. However, small premium fashion labels like the ones you know from the scene shop next door are hardly represented there.


How heyconnect (formerly heypaula) wants to bring brands and online shops together and help small premium fashion labels to reach the big platforms is presented in the seedmatch crowdfunding campaign.



To the Crowdfunding Campagne.

Crowdfunding-Kampagne, 26.02.2016


Crowdfunding Campagne, 26.02.2016